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WLMG Promises At WLMG our ‘’famous for keeping our promises’’ philosophy will give you the confidence that you will always be looked after.
WLMG Values Culture is when our core beliefs, attitudes and practices combine harmoniously to cultivate our behaviour in a way that characterises our true values, visions and goals.
Reserve or Buy Online Now it’s even easier to buy your next vehicle, without having to leave the comfort of your own home. You can reserve your chosen vehicle for just £99.
Buy your used Fiat with confidence View our selection of nearly new and used cars and buy online or reserve for just £99.
Reserve your next Fiat for £99 Buying online is safe, simple and secure. More and more of our customers have enjoyed the simplicity of locating the vehicle they want and completing the sale in the comfort of their own home, in their own time.

Welcome to WLMG Fiat

Founded in 1996 WLMG has always had the philosophy of putting the customer first. Whether you're a new customer buying your first car from us or a returning customer maintaining your vehicle you will always experience the highest level of customer service along with the best value products and services.

Through our chain of dealerships in Reading, Eastcote and Ruislip we represent MG for sales and we act as an authorised repairer for Fiat, Suzuki, Abarth and Nissan. Working with the dealers we are able to offer our customers such cars as the critically acclaimed MG4, the always popular ZSEV, the award winning MG3 and the versatile MG HS, so no matter what type of car you are looking for you will be spoilt for choice at WLMG.As one of the most progressive privately owned dealer groups in the UK you will also find a vast array of quality used cars in stock, with a massive choice from hatchbacks to four wheel drives, petrol, diesel or electric we are sure to have a car for people from all walks of life. Within our website you will find the very latest sales and after sales special offers on models or alternatively book a test drive or request a valuation.

Feel free to browse all of our products and services or contact your nearest WLMG showroom to see how we can help you with all of your motoring needs.

If you have any feedback on your recent experience a member of the senior management team is always on hand, Whether it be good, bad or indifferent we want to know about it, so if you wish to share your experience with us please feel free to email us at

At WLMG our ‘’famous for keeping our promises’’ philosophy will give you the confidence that you will always be looked after.