MG Motor UK Levels Up Customer Support with Enhanced ‘MG Assistance’

MG Motor UK has announced a significant upgrade to its MG Assistance program, ensuring that drivers remain mobile even during complex repairs. In a bold move to enhance the ownership experience, MG is now providing uncapped, like-for-like courtesy vehicle cover for customers across its national network.

Uninterrupted Mobility for MG Owners

The core of the update ensures that if an MG vehicle requires recovery or faces a complex technical repair, the customer won’t just get a ride home—they’ll get a matching MG.

Like-for-Like Replacement: Drivers receive an equivalent MG model to their own.
Uncapped Duration: The courtesy vehicle remains with the customer until their car is fully repaired and returned.
Nationwide Access: Available across MG’s 180+ UK dealerships and authorized repairers.

This initiative is powered by a strategic partnership with The AA and Switch Car Rental, utilizing Switch’s national fleet infrastructure to guarantee rapid vehicle deployment.

A Lifetime of Support

MG continues to reward brand loyalty through its "Service Activated" program. While all new MGs come with one year of roadside cover, customers receive a free 12-month renewal every time they service their vehicle at an authorized MG dealer. This ensures protection can last throughout the duration of MG’s signature 7-year/80,000-mile warranty.

"These new services are designed to strengthen the ownership experience. Our customers deserve the peace of mind that if their car is sidelined, a like-for-like MG is ready to step in until the issue is resolved." — Dr. Peter Lin, Aftersales Director, MG Motor UK

Infrastructure for a Growing Community

The enhancement of MG Assistance follows a record-breaking year for the brand. In 2025, MG was the UK’s tenth best-selling brand, delivering its 100,000th electric vehicle and growing its total UK customer base to 380,000.

To support this rapid growth, MG recently opened a 15,000 m² parts distribution center in Daventry. Operated in partnership with XPO Logistics, this facility ensures that parts are delivered faster than ever, minimizing the time customers spend in courtesy cars and getting them back behind their own wheels sooner.

Partner Perspectives

James Starling (The AA): "We are proud to help keep the wheels turning for MG owners. Our relationship continues to go from strength to strength."

Martin Wilson (Switch Car Rental): "This is a joined-up solution. We provide the infrastructure and expert teams to ensure fast, seamless support for as long as a repair takes."

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313 Field End Road, Eastcote, Ruislip, United Kingdom, HA4 9NT

Reg Office: 313 Field End Road, Middlesex, HA4 9NT

Reg. Company Number: 03232373

VAT Reg. No. 244 8915 79

Firm Reference Number: FRN 735424

Financial Disclosure

WLMG Limited is an Appointed Representative of Automotive Compliance Ltd who is authorised and regulated by the Financial Conduct Authority (FCA No. 497010). Automotive Compliance Ltd’s permissions as a Principal Firm allows WLMG Limited to act as a credit broker, not a lender, for the introduction to a limited number of lenders, and to act as an agent on behalf of the insurer for insurance distribution activities only.

We are a credit broker and not a lender. We can introduce you to a carefully selected panel of lenders, which includes manufacturer lenders linked directly to the franchises that we represent. We act on behalf of the lender for this introduction and not as your agent. We are not impartial, and we are not an independent financial advisor.

Our approach is to introduce you first to the manufacturer lender linked directly to the particular franchise you are purchasing your vehicle from, who are usually able to offer the best available package for you, taking into account both interest rates and other contributions. If they are unable to make you an offer of finance, we then seek to introduce you to whichever of the other lenders on our panel is able to make the next most suitable offer of finance for you. Our aim is to secure a suitable finance agreement for you that enables you to achieve your financial objectives. If you purchase a vehicle, in the majority of cases, we will receive a commission from your lender for introducing you to them which is either a fixed fee, or a fixed percentage of the amount that you borrow. This may be linked to the vehicle model you purchase.

Different lenders pay different commissions for such introductions, and manufacturer lenders linked directly to the franchises that we represent may also provide preferential rates to us for the funding of our vehicle stock and also provide financial support for our training and marketing. But any such amounts they and other lenders pay us will not affect the amounts you pay under your finance agreement; however, you will be contributing towards the commission paid to us with the interest collected on your repayments. Before we propose you to a potential lender, we will inform you of the likely amount of commission we will receive and seek your consent to receive this commission. The exact amount of commission that we will receive will be confirmed prior to you signing your finance agreement.

All finance applications are subject to status, terms and conditions apply, UK residents only, 18s or over. Guarantees may be required.

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MG Motor UK Levels Up Customer Support with Enhanced ‘MG Assistance’