INSTITUTE OF CUSTOMER SERVICE – UK CUSTOMER SATISFACTION AWARDS 2023
Suzuki GB PLC is very pleased to be celebrating a category win at the annual UK Customer Satisfaction Awards evening held in London on 7th March.
As ‘The Trusted Car brand for those who are proud to be different’ Suzuki entered and were shortlisted for two awards this year which were the Trusted Quality Provider and Customer Commitment Business-to-Business categories. After careful consideration and close competition across numerous other organisations and sectors, Suzuki won The Trusted Quality Provider Award. Scoring different entries across a range of criteria, the independent judging panel felt Suzuki demonstrated continuous and strong commitment to its customers in these areas.
This award is open to any organisation that prides itself on the excellence of its customer service and that can indicate it enjoys trusted status by its customers due to the quality of service it provides. Suzuki clearly demonstrated this as over the last few years has ranked very high in the bi-annual UK Customer Satisfaction Index in which 260 organisations are measured across 13 sectors.
Commenting on the results, Denis Houston, Director Aftersales, Suzuki GB PLC, said: “We are immensely proud of our achievement in winning this award that clearly reflects the ever-strong commitment to our customers.
He added “Rather than being an award for our brand, the Trusted Quality Provider accolade is very much for the people of Suzuki, and we would like to express our sincere thanks once again to our Employees, Dealers and Suppliers for their consistent and strong commitment to our customers who have of course been instrumental in this.
Recognition of our consistencies in this area include Suzuki being ranked the Number 1 Automotive brand in UKCSI six times since 2019 and, in the most recent index, 26 places higher than the next Automotive brand.”
Jo Causon, CEO of The Institute of Customer Service, said: “Congratulations to Suzuki on winning this award. We know from our latest UK Customer Satisfaction Index research that quality of service is essential for building trust with customers, along with the long-term relationships that are the lifeblood of successful businesses. Customer loyalty is hard won and requires a solid and sustained commitment to quality service provision.”
Notes to Editors:
The UK Customer Satisfaction index is a barometer of customer satisfaction measuring sentiment across the country and asks consumers to rate their experiences of dealing with companies across 13 sectors, including those in the motor industry. 45,000 consumer responses were received in the most recent UKCSI across all industries with 3,000 of those from the Automotive sector.