The New Kia Optima

Innovation in every shape

Kia Optima parked in a tunnel

Bold. And beautiful.

With a dynamic profile and an impressively sporty side, the New Kia Optima is a truly fresh take on the category. Attractive LED rear lamps, bold spoilers and unique chrome accents around the exhaust and lower bumper highlight the natural good looks. And hard-to-miss 17" machine-finished rims keep the style stakes high – right down to the wheels.

Cool, calm and full of comfort.

Discover a whole new world of comfort in the New Optima interior. High-quality soft-touch materials take refinement to the next level, while glossy black highlights add an extra dose of style. Thanks to the cleverly designed driver-oriented cockpit, you’ll always know that everything is right where you need it to be.

A first impression designed to last.

Sleek lines, refined styling and a confident stance give the New Kia Optima its distinctive appearance. The spacious dimensions ensure excellent stability, comfort, handling and roominess. Look closer and you’ll find even more innovative ideas to impress. The Kia signature grille adds an unmistakable edge, while the striking headlamp design and eye-catching chrome accents on the windows

New Kia Optima driving past city offices

Dual Automatic Air Conditioning.

To keep everybody comfortable, the standard Dual Automatic Air Conditioning temperature control system offers separate controls for both driver and Passengers while the standard Automatic Defog System clears windows quickly in cold or humid climates to make sure your view is never obstructed.

Lane Keep Assist System (LKAS)

No need to worry about drifting out of your lane. The Lane Keep Assist System alerts you and even steers you back into place to keep you exactly where you need to be.

Paddle Shift Transmission (DCT only)

With the New Optima’s ‘Paddle Shift Transmission’ at your fingertips, gear changes are guaranteed to be lightning-quick (Only available on the DCT Optima '3' grade)

Left Right
Kia Optima
Main vehicle Image
Model shown is for illustrative purpose only

Distinctive design. Innovative technology. Ample comfort. The New Kia Optima is designed to help you get wherever you need to be. For business. For family. For fun. The New Optima’s impeccable quality, unmistakable style and impressive comfort will make every journey all the more inspired. Style

The Kia Optima provides head-turning design, a wealth of enjoyable cabin features, the highest levels of safety features plus – as with every new Kia model in the range – Kia's pioneering 7 year/100,000mile warranty. The exterior design of the new Kia Optima is elegant and strong so it won't fail to turn heads. Using 17" or 18" alloy wheels, as well as a chrome tipped exhaust and chrome roof line, the new Optima breathes sophistication. There's tinted glass for privacy, but also all round electric windows as standard and the option of a panoramic roof in the '4' specification to ensure you make the most of natural light.

Kia Optima includes a wealth of technology as standard, as well as a range of optional features, all designed to help make your driving experience as enjoyable as possible. With USB points in front and rear, and a DAB radio included as standard, both driver and passengers will be able to relax on long journeys. In the higher specifications, there's a Premium Sound System featuring 10 speakers to give you crystal clear sound. A 7" or 8" touchscreen satellite navigation system aids travel, particularly with the inclusion of KiaConnected which gives information about traffic, speed cameras, weather conditions, and more. There's even a wireless phone charger in the '4' model to ensure you're never caught short.

Equipped with a 1.7 litre CRDi 134bhp engine and available with a choice of 6-speed manual or 7-speed automatic DCT transmission, the new Kia Optima offers great performance.

Safety technology is tantamount, so the new Optima comes with Hill Start Assist Control as well as parking sensors in the front and rear. There are rain sensing wipers so that your needs are met before you even have to think. In the '4' you'll also benefit from a Park Assist System and Blind Spot Detection with Rear Cross Traffic Alert.